Marvel boss Kevin Feige reveals that WandaVision will have commercials — with a unique Marvel Cinematic Universe twist. After dominating the big screen for three phases of storytelling, Marvel Studios is set to more officially branch out into television. Airing on the Disney+ streaming service, the myriad shows gives a larger focus to such supporting characters as Sam Wilson, Bucky Barnes, and Loki. WandaVision itself centers on Wanda Maximoff a.k.a Scarlet Witch (Elizabeth Olsen) following the painful events of the last two Avengers movies. Alongside the mysteriously-revived Vision (Paul Bettany), they themselves living within an increasingly bizarre new reality, initially based on the ideal suburban existence.
The show takes inspiration from a wide range of sitcoms from classic fantasy tales as Bewitched to more modern mockumentary comedies as The Office. To that end, a painstaking effort went into every element of recreating the respective television experiences. Everything from the sets to the costumes and more helps to maintain the atmosphere of the popular genre — even as the show builds to a traditional MCU action movie ending. Some of the episodes even see the taking place in front of a live studio audience. Others, meanwhile, will even feature the classic sitcom laugh track. However, a brand-new element that will further cement WandaVision‘s commitment to its new realm has now been confirmed.
Speaking with ComicBook during a press conference, Feige announces that the show will have commercials. They won’t be merely promoting a brand, however, or trying to sell viewers a product. Instead, the commercials will have connections to specific characters and events from Wanda and Vision’s past, as well as the MCU as a whole. As such, they serve as unique diversions from the story and be an array of interesting easter eggs that reward longtime MCU fans. Check out Feige’s full statement below:
“Commercials was an early idea for [WandaVision]. If this is the very first Marvel, MCU thing you’re watching, it’s just a strange version of a 50s or 60s commercial. If you have been watching all those movies, you might be able to start connecting what all those things mean from the past.“
These commercials will also have an in-world source and a very specific storytelling function. Though Wanda and Vision will initially throw themselves into their domestic bliss, it’ll steadily become clear that something is amiss. Olsen herself likens it to a sitcom that turns into The Twilight Zone. The commercials will aid in that regard — with elements of the outside world seemingly encroaching on Wanda’s new reality. If the popular theory pans out that Wanda herself created the pocket reality, it would lend itself to that as well. After all, WandaVision blends sitcom silliness with an exploration of Wanda’s trauma. As such, the commercials could equally be real memories subconsciously leaking to the forefront, even as Wanda tries to suppress them.
Whatever the case, the news will surely even fans already eager for the show. Phase 4 was already supposed to be in full swing by this point — with multiple movies and even another Disney+ completed its run. Due to the Covid-19 pandemic and subsequent lockdowns, however, everything has been shifted around. Regardless, Feige has assured that it doesn’t affect the overall story running through the films.
Equally, if anything, the extended absence of Marvel Cinematic Universe offerings has left fans even more excited for WandaVision. The show is already receiving positive early reactions and reviews for its blend of comedy, mystery, and traditional Marvel thrills. The inclusion of such meticulously crafted Easter eggs will only heighten the enjoyment. Between wondering whether cameos from other characters and stars will feature (ala the post-credits scenes) and trying to decipher the references, it’ll also make waiting a week for each new episode less of a struggle.
WandaVision premieres with two episodes Friday, January 15 on Disney+.
Source: ComicBook
Originally from https://screenrant.com/wandavision-show-commercials-marvel-mcu-connections/